Since a few years, the investors took a sigh of relief resulting in experiencing positive signs as e-commerce emerged as a potential channel for business development activities. The market watchers observed a 360 degree scenario and gave a ray of hope to the states of how they could perform better business development for increased revenues by adhering to effective plans. Currently, the business development activities are lifting up, and the curse of scam buyers is reducing at a considerable rate since involvement of buyer consultancy enabled through Tradekey.

Below mentioned are few symptoms that reflect the business development is more potential to perform through b2b platforms like Tradekey.

The world is now a global village:

Due to huge competition, the businesses require to targeting unique markets where the reach of their competitors is not established. Every business wants first mover advantage which increased the pace of the businesses to enter maximum number of countries where minimum competition can be enjoyed. This require them to learn many cultures of their target market to act and make sales accordingly in appropriate way. E-commerce support the businesses to achieve this objective in case of having scarce resources and a ladder of international trade can be achieved once the potential move from ‘no exports’ level through non-regular exports, selling through agents, subsidiary establishment to manufacturing in those countries.

Scam Free & Fraud Verification

While doing business online, it requires more attention to identify the scammers right on time or otherwise scam can cause a big lose in the business. Sometimes a very good looking trader who complete first deal with honesty to gain your trust and in the repetitive deal you take risk to have a big return but the smartest scammer have planned well to get your money. Most of the scam cases happened this way and those businesses who are new to e-commerce, are the most potential targets of scammers. Introduction of buyer consultants on tradekey is a well-designed solution to help the businesses in getting exposure with verified leads and enjoy scam free business orders.

Marketing activities go high:

The advertising industry and marketing tactics drives a significant part of the business development activities of a company. All the magazines, newspapers, television, radio, internet sites and alike are main channels to introduce the products and services to the target markets. Big companies are already having strong marketing teams and big brands. It’s difficult for SMEs to make their space in the market with scarce resources. However, this makes them to high risk and chance of scam increases as positive relationship exist here. Therefore tradekey brings business development solution for businesses to gain the benefit of tradekey huge buyer database with the assistance of buyer consultants who helps businesses to win orders and grow.

Factories belching out Products:

Manufacturing sector plays an imperative role in the industry of e-commerce, especially b2b sector. This is due to many traders on tradekey b2b are looking to buy raw materials and finished good to sell to their customers in different countries. Before the era of e-commerce, it was costly to visit different countries to find the reverent supplier or buyer. Now e-commerce has reduced this business expense and helping industries to get more leads with reduced cost.

Corporate enjoying higher profits:

Certainly, the business sector is the most important pillar of e-commerce industry as procurement of raw material is in huge quantity. The performance of the business sector was quite embarrassing in the early phases of assault with the scam issues but managed to robust their profits once again since the tradekey having human presence in business deal of their VIP members. The security of a business from scammers made the corporate profiles to invest in b2b platforms like tradekey.

Consult TradeKey to get the Job done!

Tradekey Recommends How to Boost Your Tradeshow Engagement

Consistently there is a substantial number of tradeshow participants, by going to, showing some other taking an interest implies with an expectation of accomplishing genuine business gains that become a great deal of time it results with a major efforts and a minor business productivity.

The costs of the contribution for these organizations are continue in developing the elements basically booth development, sponsorship charges and voyaging cost. Out of every one of these ventures on going to and supporting gatherings it's as yet an unexpected how brief period and significance is given to the arrangement of drawing in the pertinent business peers.

When asked at a tradeshow from the attendees about their idea of attracting and engaging their potential clients at a glance then most of them came with the same answer as they didn’t even thought about it to be made at the first place. Normally on an average $30K to $250K are spent by companies in attending and sponsoring a conference. Most of that money is used in expenses such as booth equipment, flights hotels and giveaways. Sarcastically in a business of person to person almost equal to zero time and money is spent on the behavior and engagement techniques of your staff with the potential clients.

Obviously every business needs its staff to be fully prepared on how to engage and carry forward with the right clients to explain their product and services in a tradeshow place, where they need to utilize every moment of their presence in generating the best business leads and reviews which leads to future long term clients

Limited Time & Space but Business Generation

There is a very limited time and space at a trade exhibition which is a small city decked out with corporate figure. As amazing and fantasized it may look and may actually be for your business but eventually it is all going to decline at a pre fixed time. In order to get success you need to optimize that little time to the fullest. Moreover it has been brought to our attention that scam artists, fraudulent companies and vendors not contracted by show management have been targeting exhibitors participating in tradeshows across the country. Be careful of companies calling posing as vendors for the event. Some scams include B2B, directory listings, and onsite services.

Less in Number but Face to Face

A significant fact to focus over here in a person to person selling business is to get engaged with the right MAN (Money, Authority, Need) instead of trying to get as much interactions as possible. If you are contacted by any outside company that you find suspicious or are unsure whether they are a legitimate authorized vendor for this event, you should report the organizers or legal authority to eliminate the scam out from the tradeshow. Once you know how to end the scammers then you engage, and qualify for the valuable interactions, which are more likely to happen.

Recommendations

1: Go for Audience Feedback

Many people asking about feedback for their company that adds value on its top, indirectly you give them an opportunity to express their elegance and before you know they are curved towards you. Asking a review is a one great way to know if that person will be suitable for your business.

For more perfection use your intellect and proactively read their name and company of their badge, with something very close to their business (e.g. “Martin, you work at Sony, can you highlight your point of view about the recent electronic circuits for me?”

After that ask a more specific question (e.g., “As per your knowledge what is an important way companies are declining with Electronic tracks?"

Visitors like to share their reviews

From their answer you will immediately have an idea about their level of awareness and if they are concerned or not. You can also measure who in your company they can talk to after that. Their reviews are the greatest feedback for you to actions afterwards. Make a proper record of all those answers.

2: Do the camera recording

A lot of people would have seen exhibitors interviewing people on camera. A very productive benefit of using a camera is that afterwards you can jump to the important points of that particular interview and get the main points without wasting time.

Holding the camera in hand, give your intro to a visitor and mention to them that this video is meant for a certain outlet and you have an on camera question for them. After that take their visiting card for future prospects and that video sharing

No need to have a small conversation usage of the clipboard is also a good idea to make you recording purpose clear. There would also be people who wouldn’t allow camera cause of their shyness, privacy issues or fraud people which aren’t clear about the extreme technical areas about their business. However they can still be interested in off camera conversation with a qualified subject

3: Set up person to person meetings through Tradekey in advance

Normally, before participating in tradeshow PR of a company arranges person to person interviews with the attending press and analysts with their CEO to have a conversation about their latest on goings. “Hi both of us don’t know each other but I thought we can pay attention to each other” If anyone would come to you with this then majority of you are not going to talk further especially in professional environment like trade exhibitions it’s just not how we normally form relationships.

Send a prior email few weeks earlier to the show asking them for an interview. Actually you are saying that you would pay attention to them rather than asking them for their attention Keep them speak more about their expertise rather than pushing them more on the topic It goes perfectly straight for the relationship building purpose. Simply it provide service as it makes people think that you care about them and in return making them care about you. The most optimistic way to have one on one engagements with the big shots at the show

4: Eat lunch with people you don’t know

If you don’t have prescheduled lunch meetings with potential clients, go for the people you don’t know and do the lunch with them. Avoid the comfort zone for lunch time (lunch with colleagues) and break your shell.

When you look around in the room to sit for lunch look for the table with people with livelier mood and talking to each other instead of that table on which people are busy with their gadgets, tablet and laptops and being more introvert

Lunch time is where most of the people share their learning of the show and you can maximize your time by meeting new qualified persons while having lunch next to them.

5: Join the middleman

It is not necessary that the person who will purchase your product is the only qualified person for you middleman can also be qualified for you in terms of connecting you to the big profile buyers think about the power of middleman for your business and their value in your business industry

If an association is attached to the event call earlier and make them clear that you have interest in joining the association as well.

Once you express interest in their organization they’ll want you to have perfect experience at the show, resulting in them introducing you to the key profiles.

Walking into the place no one is aware you can be unapproachable but if most of them already have a know-how about you then it’s something really beneficial.

6: Delivered the person -- Will they be helpful?

It is the key thing to notice a person’s nature, there are people who are willing to help because there are a lot of time when the person was not relevant but was eager to help which resulted in them connecting to good profile and it has also happened that there are many people who don’t have helping nature which is something not useful for you.

You can read the person if being helpful and friendly then you can go for him as considering a qualified person for you. Otherwise scammers are involved much in interactive sessions with people who don’t know the relevancy of the business and products.

People ready to help are always more beneficial than those qualified non responsive ones.

7: Raise a "yes" series

This is a very common sales technique resulting in an improved sales rate which can also be used in qualifying a person. Although most sales reps don’t send responses with the intent of spamming their contacts, the line between the email spam and legitimate cold email can sometimes seem a bit fuzzy.

Tradekey offer different type of tradeshows for the buyers and suppliers to introduce their business in the relevant marketplace. They provide benefits of exhibiting include: Raise awareness – exhibiting at industry events is a good way to raise your profiles and generate brand awareness. ... Networking - trade shows are a great way to meet potential new customers, suppliers and to learn more about your competitors